RELATED VIDEOS & YOUTUBE ALGORITHM

How the YouTube algorithm works on the second most used search engine in the world

Both occasional users and YouTubers often ask themselves how the YouTube algorithm works, i.e. how they decide what to show us, the sequence of videos, etc.

Initially, when new users are introduced to the platform, YouTube has obviously not yet processed enough data to understand their taste.

For this reason, mixed results are shown in principle.

For example, if you start watching a video about animals, it is likely that the results will be very similar to the initial video with a high number of likes, comments and views. This happens until the platform can at least partially identify your taste in order to offer you more relevant content for your research.

In the first years of activity, the recommended and related videos were shown according to the clicks made. Later, the developers of the platform changed the rules and to suggest that the related videos are no longer based only on these criteria, but especially on the amount of time we spend viewing a certain type of video.

According to YouTube promotion guidelines, in fact, watching a video from beginning to end means expressing your interest in certain content, classifying the video viewed in its entirety as “quality video”.

This means that another video with similar content, even if with excellent tags, an optimized description, and many views is not considered better than a less optimized video, especially if it is viewed by many users until the end.

Clicks (CTR) and counted views are always among the main factors that are taken into account by Google’s algorithm, but they are not enough to ensure good positioning, so it is essential to create quality content that can induce the user to watch the video until the end.

Anyone who wants to understand how the YouTube algorithm works should know that today, thanks to this new way of evaluating videos, bluffing is no longer a feasible thing.

Today, buying packages of fake YouTube views is useless because the fake views last for a few seconds, resulting in a disservice to those who own the channel.

The method used in the beginning was not very precise, as counting only clicks was equivalent to judging a book only by the cover.

Today, the system is definitely more meritocratic. ?

Although a step forward has been taken and we are still trying to improve every aspect of how the YouTube algorithm works, there are some aspects that the platform team is trying to improve. YouTube has implemented several filters to verify the origin of the views, making counter updates slower and more meticulous.

In practice, while Google and other search engines often publish updates regarding the algorithms used, understanding how the YouTube algorithm works was a challenge for us at Veedoo as well, which is why the reliable data so far is as follows:

  • Click on people who are interested in watching your video.
  • Click on the area where your video will be shown.
  • Click on the language that will be spoken by the person who will see your video.
  • Click on the age group that will have to watch your video.
  • Click on the sex of the people who will watch your video.

The platform on the one hand tries to provide users with videos that they like, but at the same time wants visitors to stay as long as possible on YouTube.

To have more videos among the related category, we recommend you to:

  • Click on people who are interested in watching your video.
  • Click on the area where your video will be shown.
  • Click on the language that will be spoken by the person who will see your video.
  • Click on the age group that will have to watch your video.
  • Click on the sex of the people who will watch your video.

How the YouTube algorithm works in part remains a mystery, but by following the rules listed above, you will get a good ranking, more views and subscribers!